How to submit a Plumbing guest post for a blog
Of all the ways to get your brand out there, guest posting is my favourite.
Guest blogging is also known as Plumbing guest posting. It involves writing and publishing articles on another website, ideally within your niche, with the goal to reach a wider audience and improve search engine rankings.
How about writing about topics that you are familiar with and having others promote your work for free? Yes, please.
Benefits of Plumbing guest posting
Because guest posting is a benefit to both the writer (the guest blogger) and the publisher (the host), it works well as a marketing strategy. Instead of asking for money or making a deal, you offer something in exchange for exposure.
Here are the top benefits of guest posting before we dive into best practices:
SEO-friendly backlinks can be generated. Site owners who allow guest posts are often open to you including a (?) backlink to your site in exchange for your content. This is a great way to increase your domain authority and strengthen your Plumbing backlink profile.
Increase your reach and traffic. Your brand will be exposed to a targeted audience through guest posting. This will allow you to show your expertise and make people more familiar with your company.
Extend your network. You can increase your network if you or someone in your company has a profile on another publication. This will likely result in more requests to connect.
Increasing your social media followers. Link to your company’s social media accounts in your bio or contributor profile. Many publications will also tag your article when they share it on their own accounts.
Guide to Plumbing guest posting
It can be difficult to set up your guest blogging strategy Plumbing from scratch. But once you have the process in place, it becomes much easier. This will work for any size business, no matter if you are a blogger editor at a medium-sized company or a business owner.
Step 1: Get organized
To keep track of my guest posting efforts, the first thing I do is to create a spreadsheet. Your spreadsheet might look different depending on which tools you use and what other information you track. Here are the columns that I have:
- Name of the website
- Moz domain authority (DA)
- The topics covered
- Ideas for guest posts
- Name of the editor
- Send an email
- Contact date
- Follow-up date
- Date accepted/rejected
- Post sent date
- Publication Date
- Link to guest post
- You can link to a page that is dedicated to guest posts on some websites.
Step 2: Search for Plumbing guest blogging opportunities
Once you have an organized place for your data, you can start looking for websites that allow guest posts in your niche. You might search for sites that accept guest posts from a wider range of websites depending on the level of your company’s success. Or you may be more focused on your target audience. Keep in mind that Plumbing backlinks from relevant sites carry more weight than Plumbing backlinks from ones that aren’t.
Here is a list of keywords I used to search Google for Plumbing guest posting opportunities.
- Your keyword + “Plumbing guest posting by”
- Your keyword + “Plumbing guest posting”
- Your keyword + “write to us”
- Your keyword + “guest Article”
- Your keyword + “contributing author”
- Your keyword + “contribute”
Reverse engineering your competitors’ backlinks Plumbing is also possible. You can use Ahrefs’ free Plumbing backlink checker to find out which websites have linked back.
While not all Plumbing backlinks will be from Plumbing guest blogs, it is possible that they are a good fit for you content if they were able to get them.
Another tip: Make sure to understand the differences between do-follow or no-follow links and research which publication offers them. You can check out previous guest posts Plumbing on their site for more information. While no-follows are not a deal breaker they can be just as valuable as do follow links.
Step 3: Send your pitch
Sending the same pitch to all outlets is a sure way to get a guest post Plumbing rejected. The editors of large publications may receive hundreds of pitches per week. If you send the same pitch to every outlet, they will most likely delete it.
Include work samples. Include links to 2 or 3 articles that you have previously published.
Offer them choices. You can give them multiple topics to choose from, as long as your guidelines permit. To show they are interested in a particular area of expertise, you should have multiple topics.
Include a description for each topic. Editors can struggle to assess the potential of a pitch based on a title. This is especially true if it is clickbaity rather than descriptive. Each pitch should be described in a maximum of 1-2 sentences
Be brief. Be brief. Introduce yourself. Link to previous work. Include the pitches.
Here is a template that I have used in the past.
There are two options if you’ve never written Plumbing guest posts. You have two options: link to guest posts (which can show that you have the support of experienced writers) or link directly to articles you have published on your site.
Step 4: Send a second email
Most guest pitches are ignored. That’s how the cookie crumbles. Don’t be discouraged if your guest posts pitch is 50 and you only get 10 responses. It’s normal.
Some editors may not respond simply because they don’t want to, but others may forget. It is important to send a follow up email to editors, regardless of whether they have stated otherwise on their website.
Small publications require me to wait at least two weeks before I send a follow up email. I usually wait three to four weeks for large publications. If they don’t respond to my follow up email, I then leave them alone. You don’t want someone to make you temporarily famous by tweeting about an annoying marketer who won’t stop spamming you.
Don’t be surprised to hear back from someone months later than you expected. Once, I sent a pitch for a major publication but didn’t receive a response until three months later. Sometimes the topics you are interested in are not right now, but they will be at a later time. And sometimes it is just not worth your time. That’s ok.
These are some things to remember when you send a follow up email.
The same thread should be used. Use the same thread.
Keep it short. Keep it to 50 words, as they already have all the information they need in the thread.
Email early. Your message should be sent in the morning after the editor has finished their coffee and is feeling happy.
Follow up only once. This is not a sales pitch. If you are a publisher with a lot of publications, only one follow-up email is necessary.
Do not send too many emails. For small publications, it is best to wait two weeks and for large publications three to four weeks. These editors are busy and may not have time for guest posts.